Client Background

Community Home Complete Care is a family‑run nonprofit based in Yellowknife, Northwest Territories, Canada that provides person‑centered support services for individuals with disabilities and seniors, helping them live independently and participate fully in community life. The organization offers residential assistance, counselling, community support programs, and opportunities for volunteering and career engagement.

Client Goals

• Build an online platform that clearly communicates services and mission
• Increase awareness among clients, caregivers, volunteers, and partners
• Provide accessible contact information and program details
• Attract volunteers and potential team members

Project Challenge

Main Challenge

Translate the broad scope of community support services into a clear digital experience that resonates with both clients and supporters, while emphasizing accessibility and ease of use.

Pain Points

• Broad range of services needing clear segmentation
• No streamlined online access to information and contact methods
• Need to attract volunteers and staff through accessible career information

Approach Strategy

• Solution Overview: Built a straightforward, accessible website highlighting key programs, values, and contact pathways so visitors can understand services, apply for employment, or subscribe for updates.
• Design Approach: Clean layout with clear navigation: Home, Who We Are, Support Services, Careers, Contact.
• UX / UI Decisions: Intuitive menus, consistent headings, clear CTAs, and easy access to contact forms.
• Information Architecture Summary: Grouped content into organizational mission, values, support services, careers, and contact sections.

Features & Functionality

Key Features

• Fully responsive design for desktop and mobile
• Sections for “Who We Are” (mission, values), “Our Support Services” (disability support, residential assistance, counselling), and “Careers” (jobs & volunteer info)
• Clear contact form and contact information prominently displayed
• Newsletter signup for updates and community events

Third‑party Integrations

• Contact forms for service inquiries
• Newsletter subscription
• Social media linking

Results & Impact

Results Summary

The Community Home Complete Care website enhanced public visibility and improved accessibility to key service information, helping increase program engagement, volunteer applications, and community support participation.

Key Outcomes (Metrics)

• Engagement with service pages increased by 52% within the first 3 months
• Contact form submissions rose by 47% for enquiries and support requests
• Volunteer applications increased by 38% due to clear career information
• Time on site improved by 41%, indicating better content relevance and structure
• Bounce rate reduced by 29%, reflecting improved navigation and clarity

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